1. Guidelines under construction!


[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear [Recipients Name],

Want to earn as much as $1,350 per week part time?

Looking for a steady income that allows you to work from home?

Join our fast expanding company and be part of our direct response team today!

We don't require previous experience or training so you can be sure that directly after signing up you'll be on your way to earning immediately!

How it works is quite straightforward. All you need to do is put together our promotional material and send them out to a mailing list we have compiled of potential customers, which we will provide you. We'll be emailing you all the things you need to be able to do this, including detailed and easy instructions on how to go about it, so you don't have to worry about a thing!

We also don't set any limits on your productivity so the amount listed on your paycheck will be solely dependent on how much you want to earn! The equation is simple:

The more you work, the more you earn!

How do you earn?

There are two ways that you'll be making money as part of our team. First, you'll receive a payment of $1 for every brochure of ours that you mail out. Think about the possibilities! If you're able to send 500 envelopes, that's an immediate $500! Aside from that, we also pay you a commission of $18 if a customer purchases a product from the marketing materials that you sent. We will be able to track the sale back to you because of the unique mailer code that is assigned to you and should be put on each brochure you put in the mail. Further, if that customer makes succeeding orders in the future, you'll be given commission again!

The best thing about this is that it is all tax-free! We won't be taking away any fees or make any deductions from your checks, which you'll be receiving on a weekly basis!

It is NOT a scam! Direct response is a bona fide marketing strategy that numerous companies utilize. Get proof from the testimonials of numerous individuals who have long been affiliated with our program and have earned thousands of dollars from it.

When you sign up with us, we will be asking for a $39 registration fee but rest assured that it will be refunded in full the moment you've processed your first 200 brochures. Understand that this minimizes our risk and gives us a guarantee that you're looking to be with us in the long run. It, however, is the ONLY fee we will ask you.

Be a home-based money mogul today!


[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Direct marketing letter to earn while working from home.

Further things to consider when writing direct marketing letters to consumers

Further things to consider when writing direct marketing letters to consumers

Direct Marketing Letters

Direct marketing letters are letters written to persuade the recipients to purchase products or services in the absence of salespersons. If drafted correctly, direct marketing letters can be one of the most effective marketing tools for your business. They have been used by businesses to cut the cost of advertising and to inform their loyal customers about discounts and special offers. In most cases, they usually advertise single service or product line, especially one that is considered to generate great profit to the business. Direct marketing letters allow you to reach prospective customers and generate business.

Direct marketing letters should be sweet and to the point. Begin the letter with a provocative idea that captures the recipient's attention and makes him/her want to keep reading. Clearly state the top benefits of the product or service you are selling, giving practical and real life examples. If necessary, include testimonials from customers who have used the product or service. Write in a conversational style and use short paragraphs. Use an active voice too and interesting phrases that encourage the recipient to continue reading. Conclude the letter with a strong statement or argument that compels the recipient to respond or take the necessary action.

Letters to Consumers

Letters to consumers are letters sent to people who purchase goods and services in retail for their own use. These could be response letters from companies to respond to claims, requests, or queries from consumers. They could also be inform letters to notify consumers of the best products on the market or about the termination of a previously offered service. Letters to consumers are formal and are usually printed on the company letterhead. Depending on the issue and the nature of the content, the letters can be addressed to specific people or generalized for all consumers.

Letters to consumers usually follow all the rules of formal letters. First, the senders' and the recipients' addresses must be well stated and placed properly in the letter. Then, the subject of the letter must be clearly stated so that the recipient can quickly know what the letter is about even before he/she reads it. When it comes to the content, be concise but thoroughly discuss the subject. Mention any action the recipient is supposed to take and why this is important. If there are any enclosures, explain them briefly in the letter. Close the letter with your name, signature, and job title.

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