1. Guidelines under construction!


[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear [Recipients Name],

Ever fantasized of that day when you'll hand in your resignation letter in preparation for a life that's more lucrative, and best of all, ruled by YOU?

Doubtful that it would happen? The truth is, it's possible than you think!

SID Franchise can offer you the opportunity to be the boss of yourself and bring you great profit! Our business franchise offers time flexibility; business education, legal help, and advertising and promotions support, among others. We have more than 600 franchisees who can vouch for us and affirm the success that franchising has brought to their lives. Some of them have these to say:

"When I first looked into franchising, I was confused by the choices. It was you who helped remove the clouds and provided me with valuable information. Thanks to you, I am now earning more than I did when I was still working!" - Adam Stiller, California

" Your franchise provided me with an earnings opportunity that exceeds my income in my previous job. I'm also lucky that I own a franchise of a quality product that I believe in". - Eve Thomas, Florida

So call us now at 1234567 and be like those who have found fulfillment and satisfaction from the world of SID Franchise.


[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Persuasive sales letter for SID Franchise.

Further things to consider when writing direct marketing letters to investors

Further things to consider when writing direct marketing letters to investors

Direct Marketing Letters

Direct marketing letters are letters written to persuade the recipients to purchase products or services in the absence of salespersons. If drafted correctly, direct marketing letters can be one of the most effective marketing tools for your business. They have been used by businesses to cut the cost of advertising and to inform their loyal customers about discounts and special offers. In most cases, they usually advertise single service or product line, especially one that is considered to generate great profit to the business. Direct marketing letters allow you to reach prospective customers and generate business.

Direct marketing letters should be sweet and to the point. Begin the letter with a provocative idea that captures the recipient's attention and makes him/her want to keep reading. Clearly state the top benefits of the product or service you are selling, giving practical and real life examples. If necessary, include testimonials from customers who have used the product or service. Write in a conversational style and use short paragraphs. Use an active voice too and interesting phrases that encourage the recipient to continue reading. Conclude the letter with a strong statement or argument that compels the recipient to respond or take the necessary action.

Letters to Investors

Letters to investors are letters written to people or organizations that put money into property, financial schemes, etc. with an expectation of future financial returns. Mostly, such letters are sent to request funding from the investors. If you need money to start a business or any other venture, you may send investment proposal letters to investors to get their attention and convince them to invest in your venture. If thought and drafted carefully, your letter may get the investors running to you demanding to discuss more about the venture.

Just like other business letters, letters to investors should be formal. Start the letter with a confident subject line that gives an impression that the venture will make money. State your letter clearly and simply; avoid too much detail, acronyms, or jargon. Clearly state the business sector in which your venture is. Provide details on how much funding is needed and how the funds will be spent. Explain how you plan to repay the funds. Mention any special education, skills, or experience you have that will help make this venture a success. Provide your contacts and end your letter with a note of anticipation to doing business with the recipient.

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