Example of a persuasive business letter

GUIDELINES

  1. Introduce yourself.
  2. Introduce your issue of concern and defend it.
  3. Ask for reconsideration (if negative).

SAMPLE LETTER

[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-


Dear [Recipients Name],

I am writing to you in my capacity as the Chairman of the XYZ Community and also as a parent.

The key to helping children grow holistically and make good future leaders is if they have the opportunity to live their childhood life as children. The recent news that the County Government plans to do away with the children's playground and build a mall is certainly disheartening. When children are allowed to play in such playgrounds, it has a positive impact on them in the long run because they learn to socialize with others and gain communication skills. This also helps them to uncover and nurture their talents. Doing away with the playground leaves the children no choice but to turn to the internet, which will have a negative impact on them in the long run.

I, therefore, urge the County Government to reconsider its decision to discard the playground for the sake of our children.

Sincerely,

[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Example of a persuasive business letter.

Further things to consider when writing persuasive letters to companies

Further things to consider when writing persuasive letters to companies

Persuasive Letters

Persuasive letters are letters written to persuade others towards accepting the senders' issues, perspectives, or interests. Such letters are meant to influence the recipients' thoughts and actions. The recipient can be organizations such as banks, schools, and NGOs, or individuals such as CEOs, government officials, directors, etc. Whether you want to solve a problem with your bank or you want someone to help you or do something for you, Persuasive letters can get the job done. All you need to do it to convince the recipient to agree with your side of the story.

Before writing persuasive letters you need to brainstorm what you want, why you want it, and any arguments against you. Be brief and use clear, uncluttered sentences. State your main points in the opening statements. Go straight to the point and emphasize the importance of your request. Support your request with logical information. If necessary, provide a few testimonials that relate to your argument. Be friendly, polite, and factual, and refrain from using overly emotional language and judgmental statements. Agree to meet in the middle or compromise. End the letter with a powerful statement that persuades the recipient to be on your side.

Letters to Companies

Letters to companies are formal letters written by individuals or companies to other companies, commercial businesses, or organizations. Such letters are usually business letters whose contents are formal and professional in nature. There are many types of letters sent to companies, and each has a specific focus. For example, sales letters to promote products and services, order letters to order goods and services, or inquiry letters to request information. They could also be transmittal letters to accompany a package or recommendation letters to recommend employees. In any of the mentioned scenarios, a letter to a company must be addressed to the right person and closed with a proper signature.

All letters to companies are official and require professionality and specificity. Therefore, the letter you produce must reflect this ideology. Know who you are addressing the letter to and how to respectfully address him/her. Make your information accurate and specific so that the recipient can quickly make his/her way through it and understand what is expected of him/her. If you are sending any attachments, mention what they are as well as their importance within the letter. End the letter by asking the recipient to respond or contact you directly.

These articles may interest you

These articles may interest you