Rejecting an offer made by a vendor. Sample letter


  1. Open with a brief greeting and inform vendor of the rejection of their offer.
  2. Give detailed reason for rejection. Take the opportunity to negotiate for a better offer.
  3. Detail other products/services they might be able to provide that you are interested in or have a need of.
  4. Conclude the letter with a statement of whether you are willing to receive offers from them in the future or not. Close respectfully.


[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear [Recipients Name],

Greetings. This letter is about your offer for Search Engine Optimization services for our company's website.

We regret to inform you that we currently have no need for such services as we already have a reliable SEO firm that does the SEO for us. However, we do understand that you offer other services that our current SEO company does not provide such as social media marketing. We would like to take this opportunity to look into any solutions you can offer us that can help lower our costs while incorporating social media marketing into more traditional SEO techniques.

We look forward to hearing from you and reviewing a revised offer that will be in better tune with our needs.


[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Rejecting an offer made by a vendor. Sample letter.

Further things to consider when writing rejection letters to vendors

Further things to consider when writing rejection letters to vendors

Rejection Letters

Rejection letters are letters written to inform people that something they have made, written, etc., has been turned down. These letters can be used, for instance, to inform people that they have not been chosen for a job or school enrollment or that a book they have written has not been chosen for publishing. Conveying rejection can be difficult because most people don't know how to say the words without hurting the recipient. Actually, in most cases, people don't write rejection letters at all. They just drop communication with the concerned person, (which is rude). Rejection letters are important because they help build trust and develop goodwill between the parties involved.

After rejection, the people affected will be frustrated no matter what. However, well-drafted rejection letters can soften the blow and encourage them to keep trying. An excellent rejection letter is brief, considerate, and to the point. Begin by thanking the recipient for trying. State your decision politely and assertively, giving reasons for it. If you are rejecting a job application, for instance, give a genuine reason for it and encourage the recipient to apply for other positions. End on a positive note and wish the recipient success.

Letters to Vendors

Letters to vendors are letters written to people or companies offering goods for sale. These letters could be written to inquire information about a product, terminate a contract with a vendor, or to inform a vendor of relocating of business. If you own a company, writing to your vendors is important as it provides you and the recipient with proof that you actually requested something or took action regarding an issue. It is also an effective way to communicate sensitive information that may not be communicated on the phone.

Letters to vendors must be written in the standard business letter format and should use an official letterhead. Start the letter with a statement that informs the recipient of the purpose of your letter. Explain the letter in details providing all the important information. For instance, if you are writing to terminate your contract with the recipient, mention the date when you want to effect the change. However, if your letter is to inform the recipient of your business relocation, you should provide the new business location and address. Be brief and use a professional tone. Finish on a positive tone and sign the letter with your full name.

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