GUIDELINES

  1. Request your employees and customers to provide suggestions that can be created with good ideas. Also, if you are open in accepting constructive ideas, this is a good way of increasing your employees morale. A casual letter can be a big help in reminding your employees that you are open to such kinds of communication.
  2. Tell them that you need suggestions.
  3. Use words that will make the task sound easy. You may also opt to offer them incentives for writing the suggestions.
  4. Tell them how they can send the ideas and suggestions.
  5. Repeat the possible benefits and rewards they can get when they send suggestions.
  6. End with a message of excitement and confidence.

SAMPLE LETTER

[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-


Dear [Recipients Name],

We at Ray's Home Appliances value the input of our customers. We believe that to succeed truly in any business the company has to have a close relationship and open communication with its patrons. And so we would like you to come forward with any suggestions or comments you may have that will help us improve the service we provide.

We want to be the best for you. Help us polish our methods.

Visit our store and speak with any of our customer service representatives on duty to give your ideas. To further show our appreciation we'll present you a special gift for your effort. We anticipate hearing from you soon!

Sincerely,

[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Invite customer suggestions to improve service letter sample.

Further things to consider when writing invitation letters to customers

Further things to consider when writing invitation letters to customers

Invitation Letters

Invitation letters are letters you write to request people to meetings, formal occasions, or events. As the name suggests, the first and primary purpose of invitation letters is to request the presence of the recipient and the second is to confirm that the recipient will be present. Although invitation letters are mostly used to invite people to social events, they can also be used when applying for visas. Depending on the event, these letters can be formal or informal. Regardless, all invitation letters must be sent in advance to give the recipient enough time to respond or plan ahead.

Great invitation letters are brief and easy to understand. Start by introducing yourself and write a sentence or two about the host. Provide the necessary information regarding the event such as the date and time of the event, venue, dress code, how to accept or decline the invitation, etc. Mention some of the activities that would be taking place during the event and which ones the recipient would be taking part in if any. Provide your contact details in case the recipient needs further information. End by expressing anticipation of the recipient's attendance to the event.

Letters to Customers

Letters to customers are letters written by businesses to people or organizations who buy goods and services from these businesses. These letters can be addressed to specific customers or to all customers, depending on the issue. If you own a business, there are many times you may find it necessary to write to your customers. For example, you may want to send apology letters for billing errors, collection letters to those who owe you money, follow-up letters after initial customers' visits, marketing letters to promote conference events, etc. Constantly writing to your customers is essential as it makes the customers feel valued and strengthens the company-customer relationship.

All letters to customers are formal. Therefore you should maintain a professional tone. Address the customer by his/her name instead of "Dear valued customer". Thank the person for being your customer. Convey your message clearly and concisely without mixing information. Separate important information and label it with subheadings. Avoid putting off the customer with detailed terms and conditions. Instead, put these on a different page. Tell the recipient how to contact you and how to stop receiving letters. Conclude with a positive remark. Write your name and hand sign the letter.

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