1. Happily announce the launch of your business.
  2. Explain what your company is all about and how you cater to your client.
  3. Invite the customer to visit and get an idea of your offering.


[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-

Dear [Recipients Name],

It is with pleasure that we announce the opening of our Unique Bikes showroom in your neighborhood.

Our showroom hosts the most upmarket bikes that are for serious and passionate riders. Being a new business, we are offering an introductory price.

Please do visit us and we can give you a free ride as pillion, so you get the feel of these bikes. Thank you and see you soon!


[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -