GUIDELINES

  1. This letter is written to establish a new business relationship. You may invite the reader to take part in the association. You may discuss the current issues or concerns about the business. You may also offer any help that you are ready to give. Please refer welcome letters as well.
  2. Begin with a note of congratulations.
  3. If required, introduce yourself and your business.
  4. Invite the reader to take part in the association. Offer any help that you can do. You may present a low-priced sales pitch.
  5. Mention that you are ready to co-operate and maintain a good relationship with the neighbors.

SAMPLE LETTER

[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-


Dear [Recipients Name],

Many congratulations on the building of your second store. It is great for our local community to be blessed with the building. I know that many local people are grateful that they no longer have to travel many miles to buy their groceries.

We operate a store a couple of doors down from your own and would like to donate some printed material to advertise the forthcoming opening of your store. Please let us know when it is convenient to stop by to arrange the details.

Sincerely,

[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -