- The letter mainly serves as a embodied sales fee to strengthen the connection between you, your customers, and your colleagues. It may also serve as one to get new customers.
- Catch the reader's attention from the start.
- Continue the invitation. At the same time offer the reader the incentives when he or she attends.
- Describe the details of the event such as time, date and place.
- Show that you are looking forward to his or her taking.
[State, ZIP Code]
[State, ZIP Code]
[Subject: Normally bold, summarizes the intention of the letter] -Optional-
Dear [Recipients Name],
You can make your crafts hobby into a money making business.
There are many people out there just like you, the only difference being that they are having fun with their hobby but are also earning money. Who wouldn't want to make potential thousands of dollars just for doing what you were doing?
We offer you an invitation to our next seminar "Turning Your Hobby into a Business". In the seminar, we will explain the five easy steps to make money from your hobby.
You will learn from those who only a few months ago were in the same position as you. They will teach you about
*(List of the five steps to success)
and much, much more.
Give me a ring today, or return the attached application card, and we will send you all the information you need to know about the seminar. This report also includes a list of all the local crafts fairs that will let you exhibit.
There is absolutely no obligation and if you decide not to attend the seminar you are free to keep all of the information we send you. This information is known to have a value of $25, and it is yours for free no matter what you decide.
[Senders Title] -Optional-
[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -
Sample letter to extend an invitation to a seminar.
Further things to consider when writing invitation letters to consumers
Invitation letters are letters you write to request people to meetings, formal occasions, or events. As the name suggests, the first and primary purpose of invitation letters is to request the presence of the recipient and the second is to confirm that the recipient will be present. Although invitation letters are mostly used to invite people to social events, they can also be used when applying for visas. Depending on the event, these letters can be formal or informal. Regardless, all invitation letters must be sent in advance to give the recipient enough time to respond or plan ahead.
Great invitation letters are brief and easy to understand. Start by introducing yourself and write a sentence or two about the host. Provide the necessary information regarding the event such as the date and time of the event, venue, dress code, how to accept or decline the invitation, etc. Mention some of the activities that would be taking place during the event and which ones the recipient would be taking part in if any. Provide your contact details in case the recipient needs further information. End by expressing anticipation of the recipient's attendance to the event.
Letters to Consumers
Letters to consumers are letters sent to people who purchase goods and services in retail for their own use. These could be response letters from companies to respond to claims, requests, or queries from consumers. They could also be inform letters to notify consumers of the best products on the market or about the termination of a previously offered service. Letters to consumers are formal and are usually printed on the company letterhead. Depending on the issue and the nature of the content, the letters can be addressed to specific people or generalized for all consumers.
Letters to consumers usually follow all the rules of formal letters. First, the senders' and the recipients' addresses must be well stated and placed properly in the letter. Then, the subject of the letter must be clearly stated so that the recipient can quickly know what the letter is about even before he/she reads it. When it comes to the content, be concise but thoroughly discuss the subject. Mention any action the recipient is supposed to take and why this is important. If there are any enclosures, explain them briefly in the letter. Close the letter with your name, signature, and job title.