- Guidelines under construction!
[State, ZIP Code]
[State, ZIP Code]
[Subject: Normally bold, summarizes the intention of the letter] -Optional-
Dear [Recipients Name],
Supreme Homes is very honored and gratified at seeing the excellent outcome of the work that we have extended to San Isidro City. We have turned people's dreams of owning a beautiful home into reality since 1987.
Proudly, we are the biggest and most preferred builder in the city, and we have created more than 10,000 exquisite homes since the day we started. In spite of all our success, we have kept our feet on the ground and still maintain the same commitment to providing homes of unmatched excellence and quality.
Supreme Homes not only takes pride in being a builder of customized homes. We also create neighborhoods that promote a sense of well-being and ensure the protection of homes and the people. Our amenities include a basketball court, infinity pools, clubhouse, nature corridor, picnic area, and a fitness trail.
Supreme Homes is also committed to building lasting friendships with the customers. It doesn't just stop when your home is finished; we continue being there for you even after you have moved into your new home.
All the workers of Supreme Homes are highly skilled and seasoned in the field of home building. Most of them are "happily loyal" to our company for many years.
We proudly carry top of the line and great world materials and have in-house research and development staff who are always on the "lookout" for innovation and improvement.
With Supreme Homes, you are confident that your homes are protected by the company's comprehensive warranty. Being members of the American Home Builders Association and the San Isidro Board of Realtors, you can be assured that we will always live up to your expectations and our reputation. You can always count on us to serve you and assist you with all you home building needs!
[Senders Title] -Optional-
[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -
Sales letter sample about a construction and home building.
Further things to consider when writing direct marketing letters to consumers
Direct Marketing Letters
Direct marketing letters are letters written to persuade the recipients to purchase products or services in the absence of salespersons. If drafted correctly, direct marketing letters can be one of the most effective marketing tools for your business. They have been used by businesses to cut the cost of advertising and to inform their loyal customers about discounts and special offers. In most cases, they usually advertise single service or product line, especially one that is considered to generate great profit to the business. Direct marketing letters allow you to reach prospective customers and generate business.
Direct marketing letters should be sweet and to the point. Begin the letter with a provocative idea that captures the recipient's attention and makes him/her want to keep reading. Clearly state the top benefits of the product or service you are selling, giving practical and real life examples. If necessary, include testimonials from customers who have used the product or service. Write in a conversational style and use short paragraphs. Use an active voice too and interesting phrases that encourage the recipient to continue reading. Conclude the letter with a strong statement or argument that compels the recipient to respond or take the necessary action.
Letters to Consumers
Letters to consumers are letters sent to people who purchase goods and services in retail for their own use. These could be response letters from companies to respond to claims, requests, or queries from consumers. They could also be inform letters to notify consumers of the best products on the market or about the termination of a previously offered service. Letters to consumers are formal and are usually printed on the company letterhead. Depending on the issue and the nature of the content, the letters can be addressed to specific people or generalized for all consumers.
Letters to consumers usually follow all the rules of formal letters. First, the senders' and the recipients' addresses must be well stated and placed properly in the letter. Then, the subject of the letter must be clearly stated so that the recipient can quickly know what the letter is about even before he/she reads it. When it comes to the content, be concise but thoroughly discuss the subject. Mention any action the recipient is supposed to take and why this is important. If there are any enclosures, explain them briefly in the letter. Close the letter with your name, signature, and job title.