GUIDELINES

  1. Guidelines under construction!

SAMPLE LETTER

[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-


Dear [Recipients Name],

Obtaining an educational loan is a little more complicated than some portray it to be. If you think about it, it's a long-term investment that will be part of your finances for a long time.

To make sure that you make the right decision you need to are adequately informed of all the aspects of obtaining a loan for your education. Platinum Financial can give that to you.

Our loan experts would be more than happy to discuss with you key points, such as

1. The complete loan process. 2. All your financial aid options 3. Specifics on how to apply and the best banks to use 4. Educational support provided by both government and non-government agencies 5. The real cost of education and how much it will cost you to pay it all back 6. Scholarships and Grants And so much more!

With the advice that we are ready to give you, you'll be able to ensure that you're making the right choices. Moreover, funding will be guaranteed throughout your time at the university or over the course of your post-graduate studies. You'll never find yourself short of cash to fund your education.

Before you take out that financial loan, please see to it that you get in touch with us first. You'll be saving yourself a lot of money, time, and effort by doing so.

Call us at 333-3333. We look forward to speaking with you soon!

Sincerely,

[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Introduction letter to educational loans consultation service.

Further things to consider when writing direct marketing letters to consumers

Further things to consider when writing direct marketing letters to consumers

Direct Marketing Letters

Direct marketing letters are letters written to persuade the recipients to purchase products or services in the absence of salespersons. If drafted correctly, direct marketing letters can be one of the most effective marketing tools for your business. They have been used by businesses to cut the cost of advertising and to inform their loyal customers about discounts and special offers. In most cases, they usually advertise single service or product line, especially one that is considered to generate great profit to the business. Direct marketing letters allow you to reach prospective customers and generate business.

Direct marketing letters should be sweet and to the point. Begin the letter with a provocative idea that captures the recipient's attention and makes him/her want to keep reading. Clearly state the top benefits of the product or service you are selling, giving practical and real life examples. If necessary, include testimonials from customers who have used the product or service. Write in a conversational style and use short paragraphs. Use an active voice too and interesting phrases that encourage the recipient to continue reading. Conclude the letter with a strong statement or argument that compels the recipient to respond or take the necessary action.

Letters to Consumers

Letters to consumers are letters sent to people who purchase goods and services in retail for their own use. These could be response letters from companies to respond to claims, requests, or queries from consumers. They could also be inform letters to notify consumers of the best products on the market or about the termination of a previously offered service. Letters to consumers are formal and are usually printed on the company letterhead. Depending on the issue and the nature of the content, the letters can be addressed to specific people or generalized for all consumers.

Letters to consumers usually follow all the rules of formal letters. First, the senders' and the recipients' addresses must be well stated and placed properly in the letter. Then, the subject of the letter must be clearly stated so that the recipient can quickly know what the letter is about even before he/she reads it. When it comes to the content, be concise but thoroughly discuss the subject. Mention any action the recipient is supposed to take and why this is important. If there are any enclosures, explain them briefly in the letter. Close the letter with your name, signature, and job title.

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