Sample Sales Pitch Letters

Find inspiration in our curated catalog of sales letters. Each sample letter comes with guidelines and advice to help you find the right words.

Sales Letters

Sales letters are letters written to persuade the recipients to purchase products or services in the absence of salespersons. If drafted correctly, sales letters can be one of the most effective marketing tools for your business. They have been used by businesses to cut the cost of advertising and to inform their loyal customers about discounts and special offers. In most cases, they usually advertise single service or product line, especially one that is considered to generate great profit to the business. Sales letters allow you to reach prospective customers and generate business.

Sales letters should be sweet and to the point. Begin the letter with a provocative idea that captures the recipient's attention and makes him/her want to keep reading. Clearly state the top benefits of the product or service you are selling, giving practical and real life examples. If necessary, include testimonials from customers who have used the product or service. Write in a conversational style and use short paragraphs. Use an active voice too and interesting phrases that encourage the recipient to continue reading. Conclude the letter with a strong statement or argument that compels the recipient to respond or take the necessary action.

Promotional letter offering discounts to long-term clients
Example of a sales pitch letter for cooking videos
Product marketing letter offering discount on new line
Sales pitch letter offering discounts on washing machines
Promotional letter sample announcing three-day sale
Short sale hardship letter
Bill of sale sample letter
Business introduction letter for new product
Follow up letter to potential client for dyes
Introduction letter sample for Rainbow Native
Sales letter to prospective partner for advertising company
Sample persuasive sales letter for template software
Sample sales letter to prospective conference exhibitors
Business letter sample informing clients of a merger
Example of a sales letter to inactive clients
Example of letter introducing clients to Check Time
Example of letter notifying clients of warehouse sale
Example of letter to client with event progress report
Example of letter to potential clients of sunroof installers
Example sales letter for a magazine subscription renewal
Follow-up letter to potential clients of Amber Services
Introduction letter for new clients to Silver Financial
Introduction letter to new clients of Platinum Financial
Letter inviting potential clients to new store opening
Letter to potential clients for discounted office supplies
Letter to potential clients informing them of special sale
Letter to potential clients of digital satellite service
Letter to potential clients of Joe Collections
Letter to potential clients of payroll computation software
Letter to potential clients to know a company with a free gift incentive
Letter to potential clients to sell perfect gifts
Letter to set meeting with Rainbow Enterprises' client
Marketing letter inviting potential clients to website
Marketing sales letter to renew a magazine subscription
Marketing sample letter for platinum credit cards
Persuasive sales letter to a renewing client
Persuasive sales letter to client of Rainbow Inc.
Persuasive sales letter to potential clients of car loans
Promotional letter offering discounts to previous clients
Promotional letter sample for JuiceAll clients
Promotional letter telling clients about on-line store
Proposal letter to potential clients for computer system
Sales letter follow up after client meeting
Sales letter offering free samples to potential clients
Sales letter to potential clients to buy health insurance
Sales letter to potential corporate clients for hospital insurance
Sales pitch letter to existing client asking for a meeting
Sample follow-up sales letter to potential clients
Sample introduction letter informing clients of new location
Sample introduction letter to catalogue for future clients