Find inspiration in our curated catalog of marketing letters. Each sample letter comes with guidelines and advice to help you find the right words.
Marketing letters are letters written to advertise or promote something. Simply put, marketing letters are written when people or companies want to promote their products and services. Print ads and television commercials can help you reach out the mass audience. However, if you want to add some personalized touch to your marketing and reach a very specific and desired audience, marketing letters are the way to go. An effective marketing letter allows you to develop a personal connection with the recipient and serves as a major component of a successful marketing strategy.
Marketing letters need to attract the recipient's attention. Otherwise, your marketing efforts might be fruitless. Start off with a catchy headline that easily captures the recipient and creates a good first impression. If possible, use a visual that clearly illustrates your headline. Keep your tone personal and use a conversational style. Clearly state the products or services you are marketing and the cost for each. Explain why your products or services are the best and how they will benefit the recipient. Include other necessary information such as your website address and contact details. Close the letter with a statement asking for action or response from the recipient.