GUIDELINES

  1. The letter is supposed to convey your products' or services' most attractive characteristics using a brief message. Make it short, and write it in an active way that is easy to comprehend and read. You may opt to add free samples or some brochures, and you can shorten the letter.
  2. Start the letter by catching your reader's attention and make him or her focus on your product or service.
  3. Describe your products and services and tell the client how it is different to other similar products or services.
  4. Encourage your client to send a reply.

SAMPLE LETTER

[Senders Name]
[Address line]
[State, ZIP Code]

[Letter Date]

[Recipients Name]
[Address line]
[State, ZIP Code]

[Subject: Normally bold, summarizes the intention of the letter] -Optional-


Dear [Recipients Name],

Is your collection loan department taking up too much money to maintain?

You may want to consider outsourcing as a better option.

Nowadays, outsourcing provides a better and more cost-effective alternative to hiring people and dishing out a lot of money to maintain a whole department of employees.

Our outsourcing company, Red Incorporated, guarantees full outsourcing services for only a fraction of the cost it takes to maintain a department in your office. Allow our trained loan collectors to collect your money for you and we can guarantee that you will see a drastic improvement in your finances in just one month!

Still in doubt? We have enclosed the names of companies that have been using our services, together with their reviews. Not satisfied? You can even call them up and ask about our services. We guarantee that you will be convinced.

Call our hotline number today to avail of our limited introductory offer. Avail our services 25% off our fee for a whole month!

Schedule an appointment with us. We are looking forward to hearing from you soon!

Sincerely,

[Senders Name]
[Senders Title] -Optional-

[Enclosures: number] - Optional -
cc: [Name of copy recipient] - Optional -

Sample letter introducing services of Red Incorporated.

Further things to consider when writing introduction letters to business partners

Further things to consider when writing introduction letters to business partners

Introduction Letters

Introduction letters are letters written to establish contact, outline new products or services or request information. Such letters are used in business communications. They can be to introduce a connection to people you already know or to people you have never met. The primary objective of introduction letters is to introduce yourself, your business, or another person to another party. In any scenario, introduction letters should be readable, concise, and effective in delivering the information you want. Introduction letters are a great networking tool and an effective way to get what you want from people you have not met physically.

One of the most important tips to remember when writing introduction letters is to keep them brief and to the point. First, state who you are and your role, and where necessary, mention how you got the recipient's name. Then, briefly explain the purpose of your letter and what you hope to accomplish - be as clear as you can. Include any other details that you think could be helpful. Establish a personal connection and an appropriate tone of the letter. Conclude with a brief description of how the recipient can get in touch with you.

Letters to Business Partners

Letters to business partners are letters you write to people with whom you have some degree of involvement with their business dealings. A business partnership is a legal relationship formed when two or more people agree to run a business together are co-owners. When you make such a partnership, you need to write a letter to your business partners to convey your message clearly and strongly, and to keep a legal record of the partnership. The letter should be formal and must contain the partnership offer, names of all the business partners, and the terms and conditions of the partnership.

Letters to business partners should be written with a professional tone. They should conform to all the accepted business letters standards. State the purpose of the letter. Give all the necessary details regarding the partnership as outlined in the contract. Include the name and title of the recipient. Employ the appropriate formal salutations and closings. State the date clearly and mention any document that is enclosed with the letter. Close the letter on a positive note and sign it off with your name and title. Letters to business partners should be printed on the company's letterhead.

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